Editorial policy
retailpresso.com publishes reviews and buying guides for the tools online sellers run their store on (ecommerce platforms, Shopify apps, dropshipping and print-on-demand suppliers, shipping, inventory, returns) and guides on how retail teams use AI. It is a Dupple site; there is no subscriber count to report for it, so this site does not quote one.
| Section | Pages | What it is |
|---|---|---|
| Reviews | 52 | 31 ranked buying guides and 21 single-product reviews of ecommerce software |
| Guides | 28 | How-to articles, comparisons and pricing explainers |
Who is responsible
Retailpresso is published by Dupple, an independent media company founded by Louis Corneloup in Paris in 2023. Pages are published under the byline of Louis Corneloup, Dupple's founder, and corrections go to his address. The site is written for ecommerce founders, retail operators and the teams that run online stores.
How a page is made
- Brief. Each review and guide starts from a brief that names the question it answers, the products it covers and, before any writing, the verified facts it may use: plan names, prices, billing basis, free plan or trial, each with the URL and date it was read.
- Research on first-party sources. Ecommerce tools are often billed per order, per label, per resolution or as a percentage of sales, so a monthly price alone can mislead. Retailpresso pages take the price from the vendor's own pricing page and note the billing basis (per order, per label, per resolution, per month) so a seller can model the cost at their own volume.
- Drafting with AI assistance. Drafts are produced with AI writing assistance from the brief. The draft may not contradict the verified facts anywhere: summary, table, product cards or FAQ.
- Fact-check. Every price, plan, version, feature and statistic in the draft is checked again against a first-party source: the vendor's own page, or our own data. A fact that cannot be confirmed that way is removed, not kept because it was already there.
- Quality checks. An automated check must pass before a page is committed: house style (no filler words), structure (sections, comparison table, FAQ), internal and source links, dated data points, and no leftovers from research such as a page that failed to load. The page is then reviewed against a written quality bar: is the answer in the first paragraph, do the numbers match everywhere on the page, does each pick say when to choose it over the others.
- Publish and date. The page shows when it was last updated. The publication date never changes after the fact; the updated date moves only when the content genuinely changed.
Sources and prices
Seller tools also change their plan line-up without much notice. When Helium 10 stopped offering its free and Starter plans, the review was corrected the same day from helium10.com/pricing.
- Prices come only from the vendor's own pricing page, and review pages state the month they were checked or last updated (for example "checked September 2026"). Pages written or refreshed under the current process also link the exact vendor page the numbers were read on; older pages get those links when they are refreshed.
- Currencies are shown as the vendor lists them. A price published in euros is never converted to dollars; if a vendor publishes only a regional list, the page says so.
- No price is guessed. A plan with no published price is shown as "Custom" or "Contact sales". When a page gives a ballpark for such a plan, it is a third-party figure labelled as an estimate with its source named, never presented as the vendor's price.
- Products are checked to be alive and current on their own site before they are listed; features are taken from the vendor's documentation or changelog, not from other reviews.
The outside domains our pages link to most often, by number of pages: shopify.com (18), klaviyo.com (10), dsers.com (8), printful.com (8), spocket.co (8), zendrop.com (8), printify.com (7), gorgias.com (6), goshippo.com (6), helium10.com (6). Links to our own sites and social networks are not counted.
How we use AI
AI writing assistance produces first drafts from a brief that already holds the verified facts, and helps with structure and editing. It is not a source: no price, plan, statistic or quote on retailpresso.com is published because a model said so. We do not claim hands-on testing we did not do: Retailpresso does not run a test lab. Our pages compare vendor documentation, pricing pages, changelogs and public user reports.
Updates
A page is refreshed when its prices are older than 60 days, when a product it names is discontinued, renamed or acquired, or when a reader or vendor shows us it is wrong. A refresh re-checks every price and product status on the vendor's page. The most recent review update on this site is dated October 15, 2026. On October 15, 2026, 9 of the 80 review and guide pages on this site show an updated date more than 60 days old and are queued for a refresh. Substantive fixes are listed on our corrections page.
Independence and money
Retailpresso is free to read and funded by Dupple's advertising and affiliate revenue, including vendors who pay to be listed in some guides. Some outbound links to products are affiliate links: if you buy, we may earn a commission. The product links our page templates generate carry rel="sponsored".
Paid placements and affiliate links are flagged on the page. Every guide and article ends with one generic line: "Some offers on this page may be paid placements or contain affiliate links." A paid placement can set that vendor's position in the guide, and the vendor may write or approve the text of its own entry. Some products are also on a list because they have an affiliate program with us; they get the same card as every other product, with prices from their own pricing page and their cons. The full disclosure is on dupple.com/affiliate-disclosure.
In practice
- /reviews/helium-10-review: The Helium 10 review reflects helium10.com/pricing, including the removal of the free and Starter plans.
- /reviews/shipstation-alternatives: Best ShipStation Alternatives links the pricing page of every carrier-label tool it compares.
Tell us what we got wrong
Email louis@dupple.com with the page URL and the correction. Vendors disputing a fact should include the primary source (the page where the right figure is published). See how corrections work and how we rate.